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scheme with icons isolated main activities related to seo

  1. Plan with keyword research: know what your customers are searching for. Google keyword planner is a free tool. SEMrush will find any keywords your competitors are using. Target local keywords specific to your business, for example a Removalist in Sydney but mainly services North Sydney; Key phrases such as: ‘removalist north sydney’ are more relevant than ‘removalists sydney’.
  2. Stand out with ONSITE SEO: create unique page titles, meta descriptions, URL’s and content. Creating additional pages can help target new keywords and send signals to search engines. For example, If your Removalist only services North Sydney, then on your home page use the key phrase ‘Removalist North Sydney’.
  3. Local SEO with Google+: Create a Google+ profile, complete unique keywords and rich descriptions for each business location. SEO Benefit is your business will appear in search results for local keyword searches.
  4. BLOG: Write compelling content that your audience will read and share. Use images, video, tips, news and more. A ‘longtail’ keyword approach can work well. SEO benefit is that every new blog is an opportunity to be found by a search engine.
  5. Diversify your marketing: Reviews, social media, PPC, email, guest blogging, display ads, remarketing, forums, Facebook, Yelp, can all drive traffic and leads. Social media and blogging and forum participation in your niche area are free. Test different channels within your budget to see what works. SEO benefit is that a diverse marketing plan can compliment your SEO through traffic, links and branding.
  6. Encourage Action: Make sure your site visitors are taking the action you want them to. Want a visitor to call you? Tell them. Tell them why they should first.
  7. Efficient SEO with a CMS: A content management system (CMS) is an efficient way to publish content and manage SEO. It is easy to setup a site using a CMS such as WordPress.
  8. Go Mobile: Responsive web design fits most mobiles, tablets and desktops. Keep your mobile / desktop sites on a single domain. Many CMS’s now offer free responsive templates.

 

If you need help with this topic, or help with your website, contact us on 02 8011 3737 or email hello@chevrontechnologies.com.au and setup a time to connect you with technology today.

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WordPress Development

Get your websites back-end sorted right. Select from any of the categories below. Each bullet represents one credit. Click here for the full catalogue of services.

Including:

  • Enable logs and/or WordPress debug mode to diagnose the issue.
  • Attempt to resolve the issue if the website or logs reveal a plugin or widget related error.

Install, activate or update a Plugin

  • Install and activate one custom plugin, purchased plugin or plugin from the WordPress catalog
  • Update any number of installed plugin(s) to the current live release using WordPress Dashboard

>> You must specify which plugin(s) to update.

  • Manually update one plugin

>> Example: A specific version provided to us by uploading it to the hosting account

>> If none are specified, we will update the currently active theme

  • Manually update one theme

>> Example: A specific version provided to us by uploading it to the hosting account

Troubleshoot and fix WordPress plugin issues

  • Enable logs and/or WordPress debug mode to diagnose the issue
  • Attempt to resolve the issue if the website or logs reveal a plugin related error

Config file changes

  • Enable a specified PHP module installed on the Hosting
  • Modify the value of a PHP setting
  • Enable or disable debug mode
  • Disable Cache
  • Remove the FTP prompt when installing or updating a plugin
  • Update database connection information in WordPress configuration
  • Reconnect a WordPress database and files

Unable to log in to WordPress

Troubleshoot and fix WordPress image issues

Troubleshoot and fix 404 error, broken links, or redirect issues

Troubleshoot and fix WordPress core file errors

Troubleshoot and fix a WordPress White Screen of Death

Troubleshoot and fix a WordPress internal server error

Troubleshoot and fix a contact form issue

Theme Maintenance

Tasks include making sure your website looks professional. Select from any of the below items. Each one represents 1 monthly credit. Click here for the full catalogue of services.

Install, change or update a theme

  • Install and activate one custom theme, purchased theme or theme from the WordPress store
  • Update any number of installed themes to the current live release of theme using WordPress Dashboard

>> If none are specified, we will update the currently active theme

  • Manually update one theme

>> Example: A specific version provided to us by uploading it to the hosting account

Troubleshoot and fix theme errors

  • Enable logs and/or WordPress debug mode to diagnose the issue
  • Attempt to resolve the issue if the website or logs reveal a theme related error

Create and activate a child theme

  • Create and activate a child theme

Customise a theme

  • Modify one of the following for a theme:

>> Header

>> Sidebar

>> CSS

>> Background

>> Menu

>> (Each modification along with one revision will consume 1 credit.)